Trendsights Newsletter

2018 Missouri County Population
St. Louis County continues to have the largest Missouri population with 996,945. St. Charles County added the largest number of new residents from 2017 to 2018 (3,937). Click or hover on the county you are interested in on the interactive dashboard and the population figures will be displayed. Data and images may be extracted with the download button at the bottom right of the Tableau Chart.
MERIC Launches NEW Website
The Missouri Economic Research and Information Center (MERIC) has launched a new website. Click on the above link to view the new website, which includes easier access to downloadable data. Go to the About Us page to find your regional contact.
Industry Concentration in Missouri
Industry concentration analysis can help identify which industries are more export-oriented or specialized in an area than other industries. Businesses that are export-oriented, like manufacturing, agriculture, and some services, are important sources of new income to the state. Did you know that Animal Food Manufacturing has the highest industry concentration in Missouri? Click on the above link to see what other industries have high concentrations in Missouri.
US and State Population Rise
The U.S. Census Bureau estimates that the nation’s population increased from 325.1 million (July 2017) to 327.1 million (July 2018) — adding 2.0 million new residents. Missouri ranked 18th by population size with 6,126,452 residents. The state gained 17,840 new residents between July 2017 and July 2018.
Maps Reveal Where the Creative Class Is Growing
The creative class is comprised of knowledge workers in education, healthcare, law, arts, tech, science, and business. Did you know that the growth of the creative class in St. Louis, Mo has increased 16.5% from 2005 to 2017? Click on the above link to read more about which metros hold concentrations of creative class occupations.
Missouri Business by Size
Missouri had 186,933 private sector employers in the 1st quarter of 2018. Firms employing 1 to 49 workers made up 95.7 percent of all businesses in Missouri. Headquarter and manufacturing firms had the highest average employment size when compared to other industries.
Professional Certifications and Occupational Licenses
In 2018, 43.7 million people in the United States held an active certification or license, totaling 24.1 percent of those employed. Health Care, Legal and Education have over 50% of those employed holding a license or certification. Read more about certifications and licenses by clicking on the link above.
Career Outlook: Earning Green by Working Green
What’s good for the earth may be good for your earnings. Wages in many occupations related to environmental protection were well above the $38,640 national median annual wage for all occupations in 2018, according to the U.S. Bureau of Labor Statistics (BLS).
Census Business Builder Application Tools
Are you looking for data to help you start or grow a business or understand the business landscape for a region? The Census Business Builder (CBB) is a suite of services that provide selected demographic and economic data from the Census Bureau tailored to specific types of users in a simple to access and use format. Two versions are available – the Small Business Edition for small business owners and the Regional Analyst Edition for chambers of commerce and regional planners. Click on the above link to access both versions.
Missouri Career Grades - Statewide
Did you know that Missouri is projected to have over 362,000 annual job openings through 2026 and that a majority of those openings (94%) earned a Career Grade of A, B, and C? Career Grades are a tool to help gauge the outlook of each of the 800+ occupations based on a combination of total job openings, projected percentage of growth, and average wages. Each occupation is assigned a letter grade from A+ to F based on an objective calculation. Click the link above to explore the state’s top grade occupations.
2018 Missouri Occupation Highlights
The Occupational Employment Statistics program estimates employment and wages for hundreds of Missouri jobs. Office and Administrative Support jobs had the highest employment, accounting for 16% of all occupations in Missouri. Management and Computer and Mathematical occupations had the highest wages.
Anne Casey Foundation’s 2019 KIDS COUNT Data Book
The 30th edition of the Data Book examines how America’s child population has changed, demographically and geographically. Did you know that Missouri’s number of children has grown by 5% from 1990 to 2017? Read more about the well-being of the nation’s families and children, including Missouri’s, by clicking on the above link.
We Create – Kansas City Capital Dashboard
KCSourceLink tracks the flow of equity capital and grants into Kansas City companies for startup and early-stage companies needing capital to fuel growth. Their interactive dashboard shows investment by location, industry and size of investment. Click on the above link to view the dashboard and view how Kansas City is helping entrepreneurs excel.
High-Quality Jobs for Young Adults
Helping young people prepare to engage in work and life as productive adults is a central challenge for any society. Job quality among those from disadvantaged backgrounds varies by race and ethnicity. The gap in job quality scores between blacks and whites disappears after factoring in education, further emphasizing the value of equipping all young people for success in the labor market.
Kansas City Honored in Data Usage
Bloomberg honored seven cities, including Kansas City, Mo with What Works Cities, recognizing top cities for use of data in their decision-making. Kansas City achieved certification at Gold level up from Silver last year.

Armed Forces Day: May 18, 2019
According to the U.S. Department of Defense, President Harry S. Truman established Armed Forces Day, a day thanking our military members for their patriotic service in support of our country. Missouri is home to 425,000 veterans, which makes up 9.1% of the population. Click on the above link to read more about Missouri veterans and how they enrich our state and economy.
Opportunity Occupations
Opportunity Occupations are defined as employment accessible to workers without a bachelor’s degree and typically paying above the national annual median wage of $37,690. Some of the largest opportunity occupations are within health care and the skilled trades. Click on the link above to see the highlighted occupations.
New Zip Code Census Data Tool
The Missouri Census Data Center has developed an application to look up U.S. zip codes by state, place name, or both. Results include total population, number of housing units, median family income (MFI), and percentile rank of MFI. As an example, the Col